• Search Engine Optimization (SEO) and Targeted Keywords focuses your website to be optimizied and marketed towards all the different Search Engines including Google, Bing, Ask, etc.
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Social Media Marketing

• Using social networking websites like Twitter, Facebook, Google+, etc. allow direct interaction with your customers which can do almost anything from providing customer support, sales promotions or just continuing a relationship between you and your customers.
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• Email has revolutionized the Direct Mail marketing scheme as it allows your company to stay in direct contact with your customers but on a MUCH larger scale at a lower cost than normal mail marketing.
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• PPC marketing is placing ads on websites, search engines, etc but only paying when the ads are actually clicked rather than when they are just shown to a visitor.

• The process of getting other websites including blogs, social networks, related/unrelated websites and more to link back to your website. There are many ways of doing this and all of them are worth doing.

•  A reciprocal link is a mutual link between two objects, commonly between two websites to ensure mutual traffic.